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We wanted to wish you a happy Independence Day from Flower Shop Network. Enjoy a fun-filled weekend of family, friends and fireworks!
5 Reasons To Send Flowers: July ’15
July 1, 2015 by Leave a Comment
It’s finally July and hot! Let’s all celebrate by going to the beach and giving flowers to the ones we love. Here are 5 different holidays and occasions to send flowers this month.
1. Independence Day – July 4th
This day we celebrate the independence of our nation. Many of us host parties, and a beautiful patriotic centerpiece or bouquet will add that sophisticated touch to any decor. Perhaps an arrangement with white, red and blue flowers in a blue vase, or let your local florist surprise you!
2. Cheer Up The Lonely – July 11th
Today is about performing an act of kindness. Maybe a friend or coworker recently moved away from home and now lives on their own far from their family. Today, give these people a reason to smile! A beautiful mix of bright blooms will definitely make them feel welcome and ease the home-sick feeling.
3. Cousins Day – July 24th
Let’s celebrate all cousins! These people made life that much fun growing up and family reunions more tolerable. Bright colored flowers, like yellow lilies, are a great representation of this awesome bond.
4. Parents’ Day – July 26th
We have Mother’s Day, Father’s Day and then we have Parents’ Day! This is a day to celebrate both mom and dad for their continuous love and support. An astonishing exotic arrangement with orchids or birds of paradise is a great choice for this occasion.
5. International Day of Friendship – July 30th
This day was made to promote friendship! Perhaps you know someone you wish to reconnect with? Maybe you have an amazing friend you would like to thank–just because? Either way, a flower arrangement will definitely make a friend’s day. Try yellow roses, gerbers or sunflowers!
There is no need to have a specific holiday to surprise our friends and family with a gift. This is something that can be done all year round. Visit your local florist today and send flowers!
FSN June 2015 Newsletter
June 29, 2015 by Leave a Comment
Summer kicked off with a great start and we wanted to recap the best blog articles from June 2015! Check out these top posts from the Bloomin’ Blog!
Summer 2015 Floral Wedding Trends
The season of weddings is upon us and that means summer brides are out in full force to take advantage of this year’s hottest styles. Take a look at what we believe will be the five most popular trends for brides’ 2015 summer affairs.
Read More
Pinterest For Florists
Many florists want to start promoting on Pinterest because of its content sharing platform . Here are three ways to incorporate Pinterest into your marketing strategy.
Read More
Wedding Trends: Floral Wedding Favors
Sometimes brides want their wedding favors to have a natural flair. Perhaps they want an ode to mother nature or they want a favor that compliments their floral theme. Here are some trending floral wedding favors that make a beautiful living gift to all wedding guests!
Sweet Succulent– potted blooms.
Seed Confetti– in lieu of rice, throw floral seeds.
Floral Bulb– a bulb of a flower used in the bridal bouquet.
Fourth of July Flowers 2015
This summer, the heat is on and there is no better time to get the friends together for some barbecue than on Independence Day Weekend! Here are some great ways to include some floral into your festivities!
Read More
Flower Spotlight:Heather
Summer is here and so are this season’s flowers! Heather is a beautiful and versatile evergreen shrub whose blooms look great in any arrangement. Here is a brief history about this lovely plant.
Read More
To Look Forward To Next Month:
- Card Messages
- 5 Reasons To Send
- A Guide to Funeral Flowers
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Help make Flower Shop Network‘s monthly newsletter even better! Got questions? Have an idea for a story? With your help, we can make the FSN newsletter just what you want and need. You can drop us a note in the comment section on the blog or email us at social@flowershopnetwork.com. We can’t wait to hear from you!
Fourth of July Flowers
June 26, 2015 by Leave a Comment
This summer, the heat is on and there is no better time to get the friends together for some barbecue than on Independence Day Weekend! Here are some great ways to include some floral into your festivities!
Patriotic Blooms
Throwing a summer bash in the backyard? Consider making your picnic table centerpiece a Fourth of July bouquet with a combination of red, white and blue blooms.
Host Florals
Have a friend who is hosting a barbecue? Bring her the finishing touch! An arrangement with white lilies, red gerberas and blue delphinium.
Simple Card Messages
Wanting to add a note to a Fourth of July gift? Here are some ideas!
For a most patriotic host, Happy Fourth of July!
Hope this is one of many more summer parties! Happy Independence Day!
So happy we get to watch the fireworks with you! Thanks for the celebration!
Head to your local florist and get a patriotic arrangement! Independence Day is Saturday, July 4, 2015.
Wedding Trends: Floral Wedding Favors
June 24, 2015 by 1 Comment
Sometimes brides want their wedding favors to have a natural flair. Perhaps they want an ode to mother nature or they want a favor that compliments their floral theme. Here are some trending floral wedding favors that make a beautiful living gift to all wedding guests!
Sweet Succulent
Succulents make a great favor for a rustic wedding theme. No need to have a green thumb! These plants need little maintenance and look great on a windowsill. A potted herb or flower works as well!
Seed Confetti
Trade in the traditional rice for an eco-friendly option. Guests can celebrate the new nuptuals by throwing seeds after the ceremony or planting them at home.
Floral Bulbs
Consider flower bulbs as a wonderful favor that guests can take home and enjoy (especially if it’s the same flower as the bridal bouquet)! Wrap in a kraft box with instructions and guests will have a unique flower favor!
If flowers are the wedding theme, get as creative as possible and guests will enjoy the simple details! For more great ideas and tips, visit the Bloomin’ Blog!
Seed Confetti photo accreditation to: weddingandpartynetwork/gallery/8861
Floral Bulbs photo accreditation to: weddingandpartynetwork/gallery/8851
FSN at FSFA Conference
June 19, 2015 by Leave a Comment
We had the pleasure of attending FSFA’s Annual Convention this past weekend and had an unforgettable time. Our FSN Account Manager Irving Casiano Flores had a wonderful time. Here are a few pictures.
Irving Casiano Flores with FSN Member Joyce Petty from Atmore Flower Shop of Atmore, AL. She also won 3rd in the design competition, congratulations Joyce!
What an amazing design for the theme of the convention, Carnevale Di Venezia.
A creative centerpiece with purples, pinks, and greens.
A beautiful pink centerpiece accented with feathers.
A green and ivory design.
We had a great time at this convention and enjoyed talking to so many great people. It was a great event! Check back with the Bloomin’ Blog to see where we go next!
Flower Spotlight: Heather
June 17, 2015 by 2 Comments
Summer is here and so are this season’s flowers! Heather is a beautiful and versatile evergreen shrub whose blooms look great in any arrangement. Here is a brief history about this lovely plant.
Origins and Symbolism
Colluna vulgaris, better known as Heather, is native to Scotland, Ireland, Scandinavia, Russia, and northern North America. In Scotland, however, Heather is one of the national flowers, growing across an estimate of five million acres of moorland and hills. Legend has it that Heather only grows on land where blood hasn’t been shed.
Heather is the flower of unbridled passion and protection. White Calluna is a symbol of luck and known to be very effective. Often it is said that Heather opens portals to the faery world and that Fae of this flower are attracted mostly to shy people.
Medicinal Properties
Heather isn’t just beautiful to the eye, but a very effective herbal medicine too! Here are some of its benefits:
- Add the flowering tips to a bath to tone muscles and soothe rheumatic pain.
- Heather has antiseptic and diuretic properties.
- Treats nervousness and anxiety, cardiac palpitations, migraines, digestive issues, poisoning, blindness, arthritis, coughs and problems associated with menstruation.
- Because of the diuretic properties, it serves as an internal cleanser and detoxifier.
Availability
Heather blooms in pink, white, lavender, magenta, purple, amethyst, red and many shades of green. Tones of copper, gold and silvery gray are not too common, but are also available. This shrub gives a boost of color to any wedding centerpiece. White Heather is commonly used by brides on their bouquets as a token for good luck.
Heather is one of those plants that does a little bit of everything! Head to your local florist and fall in love with the beautiful tiny blooms on this delicate plant.
Pinterest for Florists
June 15, 2015 by Leave a Comment
When it comes to promoting your shop, social media does a fantastic job of growing your viewership through content sharing. But one social media platform that increases viewership well past your initial post is Pinterest. Here are three ways to incorporate Pinterest into your marketing strategy.
Pinterest + You
Pinterest is a huge content sharing social platform used for sharing ideas and tips. Linked heavily to blogs, this is the perfect way to promote your shop’s blog. What makes Pinterest really unique is that your posts can resurface on Pinterest periodically, long after you published them on your blog or Facebook.
Photo Op
Similar to Instagram, Pinterest heavily depends on photos for their sharing platform. This works perfectly because photos are the best way to promote your arrangements. During prom season, take a few pictures from customers or even within your display case of your corsage and boutonniere designs. If you have a unique design, customers will flock to your store wanting a creation they saw on Pinterest.
Social Promotions
Offer customers a discount for following your shop on Pinterest. During holiday seasons, promote your Pinterest by offering a giveaway to a random customer who shares a holiday pin from your page.
Don’t hesitate to use different social media platforms to get your business name out there! Check back with the Bloomin’ Blog for more great marketing ideas!
FSN at SAF Mini Conference
June 12, 2015 by Leave a Comment
We had a fantastic time at Society of American Florists’ mini conference “Retail Growth Solutions.” Our FSN Account Manager Irving Casiano Flores enjoyed the conference immensely. Here are some pictures from the wonderful weekend.
Irving Casiano Flores with FSN Member Anne Siu from Abigail’s Flowers of San Francisco, California.
A great turn out to a very informative mini session.
A lovely design for the competition.
A beautiful arrangement with pops of color.
Thank you to everyone who stopped by our booth! We also want to thank all who made it a great weekend! Check back with the Bloomin’ Blog to see where we go next!
Card Messages: June 2015
June 10, 2015 by Leave a Comment
It is often that we find ourselves unable to transcribe feelings. It is easier to let others know the way we feel with actions rather than written words. If this is the case for you, below are a few things to say for different occasions in June.
Birthday Wishes
For Mom: You are the sunshine that brightens our lives. The light that shows us the way. Happy Birthday Mom!
For Dad: Mom is the core of the flower, we are the petals and you are the stem. Always supporting and providing our needs with the most loving care. Happy Birthday Dad!
For a Friend: A year older, a year wiser! Happy Birthday!
Wedding Notes
To Both: New beginnings are always good, especially when that new beginning is the one you love. Congratulations!
For Her: Wishing you a lifetime of love and happiness with the luckiest man in the world!
For Him: Some people spend their entire lives looking for love. Today, you are forever with yours. Congratulations!
Sympathy Thoughts
This is the beginning of immortality for she/he will forever live in our hearts.
Let the joyful moments of yesterday be a reason for smiling today, tomorrow and always.
Thinking about sending flowers? Head to your local florist and use one of the messages above. Let the lovely people in your life know how much you care!
