On October 9th FSN President Brock Atwill discussed the advantages of sending flowers online through a real local florist on Lifetime Television during an interview with The Balancing Act's host Danielle Knox. The Balancing Act is a half-hour, magazine-formatted television series that empowers women seeking personal and professional growth while maintaining a career, family and home on a daily basis. During the interview, Brock outlined the ways consumers can verify that an online florist is a real local flower shop.

This is just one of the ways FlowerShopNetwork.com aids consumers in finding a real local florist and one more way FSN ensures that member florists have the best possible visibility possible on the internet and offline.