Flowers and Photography

It seems like the two just go together. We buy flowers based on photos in a book or online, we photograph them at weddings, and florists brag about their talent with pictures of prior work. Most florists would like to have a portfolio, but don’t feel confident enough to do it themselves. It’s not hard to make professional-looking flower photos, but it does take practice.

Here are a few hints that will make your photos sparkle.

• Use natural light. That means sunlight coming into your shop. Many shops have fluorescent lighting, and believe it or not, your camera will see it as ugly, green light. Cameras see incandescent lighting as harsh yellow-red. If you have fluorescent or incandescent lighting, turn it off and just use the light coming through the window. Experiment by placing the arrangement closer or farther away from the light source, and by turning the arrangement until the light produces the most flattering effect. Side-lighting from above produces a nice effect. [Read more…]