Find Your It has only been a week since Flower Shop Network launched The Networker. Along with addressing issues important to the floral industry and highlighting FSN services, this publication encourages input from member florists on issues or announcements that concern them. So far, feedback from shops has been wonderful. Florists from all over have submitted excellent topic suggestions, honors, announcements, personal insights, and even a nice thank you like the one from Bay Bouquet Floral Studio in Tampa, Florida.
I was particular touched by what Tony Swick and J. Thomas had to say and excited about their announcement of a new staff member:
To Whom it may concern,
We wanted to take a minute to thank Flower Shop Network for being part of our new business. After 20 plus years in the industry, we started our new shop in 09/07 with Flower Shop Network as our source for sending orders. Our store is a custom floral studio made up of 252 sq. ft and a 6×8 cooler attached to the back.
Our store is located in a great area of Tampa called Hyde Park, near downtown with a great residential area. Our clients are not the run of the mill traditional floral purchasers. They have a higher average order and require a nice selection of flowers. We have chosen not to carry carnations, daisies, or baby’s breath. This has helped us stand out in the area. Our designs encompass new trends, unique appeal and the freshest flowers arriving daily!
Our website with Flower Shop Network has had some really great activity. Customers have made comments about how user friendly it is. We thank you for that! We are looking forward to much more success with Flower Shop Network. We are also looking forward to being able to easily add our own designs and prices.
We wanted to take a minute and announce the newest addition to our staff. Heather Lockwood from Adrian, Michigan of Flowers & Such. Heather brings a great freshness to her design and has won awards as well as enjoyed floral training from designers such as Helen Miller, AIFD and Hitomi Gilliam AIFD. We are excited to have her with us. Knowing that her talent will be a great asset to all floral designs from our store.
Thank you Flower Shop Network for working for the florists and working to make this ever changing industry a continued success.
Our Best Regards,Tony Swick
J. Thomas
Between The Networker and the Bloomin’ Blog, we plan to address every suggestion, topic and announcement. So keep them coming… we love to hear from our member florists and readers! In fact, we are compiling information for future issues of The Networker that will feature some great marketing tips, as well as shop accolades. We also plan to blog about how to order flowers online with tips for consumers on how to find local florists and important information needed to make shopping and sending flowers a pleasant experience. If you have any suggestions for this blog, please send them to jadams@flowershopnetwork.com or Ask The Expert on the Bloomin’ Blog.
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