Find Your “I just recently figured out what kind of plant I have; it’s a peace lily. My roommate left it behind when he moved and didn’t give any information. My peace lily has tons of brown and dead leaves. I know that pruning the dead blooms, you cut the stalk at the base of the plant because it will only bloom once. My question is, does the same rule apply to the leaves of the plant? Do I trim the entire stalk or just the dead leaf and if I leave the stalk will it sprout more leaves or just die?”-Amanda
Help! My Peace Lily is Suffering
January 15, 2013 by
Every Person Has A Story, Let Us Tell Yours With Flowers
January 14, 2013 by Leave a Comment
What’s your story? What are the biggest accomplishments in your life? You don’t have to be an astronaut to have a great story. It could be your faithful devotion to gardening, crafts or family. It could be your love of hobbies like scrapbooking, reading or climbing mountains. What story do you want to tell?
If you’re having friends over, throwing a party, or just want a little pick-me-up for yourself, why not let your florist to tell the story through flowers? Most floral designers are very creative and would love the challenge of interpreting your story through color, flowers and accessories.
These custom arrangements don’t have to be over-the-top or huge, but the subtle, creative ways flowers are arranged can tell more of a story than you might expect.
Here are some examples:
Yoga Guru – A yoga teacher wants to have a very special class with her students. She asks her florist to create something to tell the story of yoga through flowers. The florist creates something like the arrangement to the right. The bamboo-like Equisetum adds an Eastern quality to this arrangement and the way it’s standing tall and used bent reminds viewers of the flexing yoga poses.
Why Is My Sansaveria Turning Yellow?
January 12, 2013 by
Ask the Expert: I just moved to Southern New Mexico with my large sansevieria. I was covering it outside, but because of the temperature I brought it inside. Seems there is damage on the tips and I don’t know whether to cut them or wait. If you need more info please let me know. I am freaking out about what is happening. -Dena
Florist Friday Recap 1/05 – 1/11: Floral Focus
January 11, 2013 by Leave a Comment
It’s Friday and our first full week of recap in the new year. We have some very lovely arrangements this week, and we’re almost clear of holiday arrangements, almost. (I love the holiday designs, so I’m kind of sad to see them go.) For the most part, it’s back to business as usual for florists. If you love these arrangements, give your local florist a call and order one for yourself!
Everyday Flower Arrangement Pictures
Lovely flower arrangement by TCU Florist, Fort Worth TX
This is a beautiful arrangement using orchids, lilies, snap dragons, bells of Ireland and more.
Rose arrangement by TCU Florist, Fort Worth TX
Low profile arrangement using peach, pink and red roses on a bed of Green Ball Dianthus.
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Birthday flower arrangement by Sweet Expressions Florist, Quitman TX
“Silk Birthday Arrangement.”-Judi
The 14 Days of Love – Marketing for Valentine’s Day
January 10, 2013 by Leave a Comment
Florists, Valentines Day is less than a month away. If you haven’t turned your attention to Valentines Day, it’s time to start now! This could be your biggest year yet! Here we’ve composed 14 great ideas for the 14 Days in February. You can do them all, or pick and choose your favorites. If you have even more ideas, let us know in the comments below!
Day 1. Tell your customers you love them.
Use your promotional outlets, blogging, social media, etc, to tell your customers what they mean to you. Create a special email or graphic; maybe give away coupons. This day is all about showing love to your loyal customers.
Day 2. Day of love contest
Give away an inexpensive, but desirable product in a quick and easy contest. It may be as simple as asking “I love my sweetheart so much because ____” on Twitter and giving away a prize for the best answer.
Day 3. Decorate, and decorate again.
Your front window should scream, “VALENTINE’S DAY,” but don’t stop there! Stick cut out hearts and doilies all over your walls and windows. Use red, white and pink ribbon to decorate your house plants, gift items and anything else. Catch love fever and go crazy!
Day 4. Send Valentines
Collect Valentine’s Day cards to be taken to local hospitals, nursing homes or even sent to soldiers. Advertise to your community via press release in radio, newspaper and even your own online promotional outlets.
Florist Spotlight: Flowerama, Ft. Collins CO
January 9, 2013 by Leave a Comment
FSN recently had the pleasure of talking to Jim Endicott, owner of Flowerama in Ft. Collins CO, about how they keep their customers happy and coming back for more.
What does your flower shop do best?
“Customer service and attention to each customer. We are a smaller shop so that’s kind of where our niche is. We try to provide product that’s a little different than the average shop, especially in our dish gardens and gift lines. Customers have come to expect a wide variety of items to shop for in our store: from plush to candles, dish gardens to other little gift items. We try to select things that you wouldn’t find in a big box or grocery store.”
Do your customers respond to this?
“We think so, mainly because they can’t find them anyplace else. For instance, our garden flags and spinners from Premiere Kites. We’re the only one in the area that carries those products. And when we carry it, we like to have a good selection.”
What Is This Purple Spotted Plant In My Dish Garden?
January 8, 2013 by Leave a Comment
Ask The Plant Expert: “Need to identify the plant with green leaves and darker green or purple spots in this dish garden.” – Karen
Flower Shop Network Plant Expert Reply:
In this dish garden, the plant you are referring to is a Prayer Plant, or Maranta leuconeura. There is another type of common houseplant that looks similar to this called Calathea. Both of these are in the Marantaceae family, and are common in dish gardens and as house plants. Hope this helps!
2013 Winter Networker 6.1 Sneak Preview
January 8, 2013 by Leave a Comment
Florists, watch your mailboxes! Flower Shop Network’s Networker just mailed out! The Networker is chocked full of great ideas for florists to use, including: Valentines Day Tips, New Year Resolutions You Should Keep, FSN news and much, much more!
Can’t wait!? Here’s a sneak peak of the FSN Winter Networker 6.1.
Are there topics you would like to see in The Networker?
Email your suggestions to TheNetworker@FlowerShopNetwork.com and we’ll send you a Flower Shop Network tote bag.
“Thank You”, “Get Well” & “I Love You” Always Sound Better with Flowers!
January 7, 2013 by Leave a Comment
Thank You Flowers
Need to send an extra special thank you to someone wonderful in your life? Why not do it with flowers? Flowers never fail to put a smile on someone’s face and a little extra cheer in someone’s heart. So if you need to thank someone for a job well done, or just for being there for you when you needed it, send flowers — it’s the best way to go!
Here are a few Thank You flower arrangements to get you started:
Get Well Flowers
Know someone feeling under the weather? Maybe you have a friend who has been in the hospital recently or just going through a tough situation? Sending Get Well flowers is all about encouragement. [Read more…]
Florist Friday Recap 12/29 – 1/04: Floral Memorials
January 4, 2013 by Leave a Comment
It’s the first Friday Recap of the new year and the majority of our submissions were sympathy tributes. As one of our florists featured in today’s recap explains, “Funeral work is sad yet beautiful.” We hope you enjoy these beautiful memorials, as well as the other types of arrangements.
Sympathy Flower Arrangements
Heart-shaped funeral flowers by Buds In Bloom, New Albany IN
“Fresh heart we did for a sympathy tribute.”
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Fragrant standing spray by Jerry’s Floral Shop, Greenwood SC
