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Social Media Talk @ SAF Growth Solutions 2011

Is social media really worth it? FSN’s Jamie Adams talks social media at SAF’s Growth Solutions Conference with two of our favorite social florists, Georgianne Vinicombe of Monday Morning Flower & Balloon Company and Rebecca Redman of Windermere Flowers.

The Gist:

  • Facebook is the most important social platform for florists
  • Engage and educate your followers
  • Social media is in your control
  • Social media creates intimate connections between your shop and your customers
  • The floral industry is a very visual industry; Facebook allows you to show behind the scenes at your flower shop.
  • Facebook is instant
  • Blogging is another great way to promote your shop
  • Blogs are forever out there for people to find

FSN would like to thank Georgianna and Rebecca for their great insights into social media! Share your social media tips in the comments below!

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