Most florists are naturally in tune with the shades and hues that make flowers complement each other properly. It’s something simply understood. We’ve already discussed the color use. In addition to this element of floral design, there are floral design principles surrounding what are often referred to as “warm colors” and “cool colors”.
Warm colors are all of the shades of red, orange and yellow (red through yellow-green on the color wheel). These are called warm colors because of their association with sunlight. Most people associate with warm colors with sunshine, fire and energy. Warm colored flowers are often used to express a very energetic emotion such as passionate love, excitement and enthusiasm. When included in a mixed flower arrangement, warm colors often stand out and gather the most attention. Because they seem to “project” from the rest of the design, warm colors are often called advancing colors or aggressive colors.
Cool colors are all shades of green, blue and violet (green through red-violet on the color wheel). Flowers in these colors are refered to as having “cool colors” because of their association with water, sky, grass and trees. These more earthy tones are used to express calm, relaxing emotions. Because these colors lack the energy of warm colors, they are also often associated with sadness and melancholy emotions. Because cool colors often sit back and let the warm colored flowers take the lead, they are often referred to as receding colors.
It is important to note with both that flowers in both color groups unconsciously enhance certain emotions in individuals. For example, red roses automatically remind recipients of love and romantic occasions. Therefore, red roses would be great for an anniversary but are less appropriate for funeral flowers.
In the same way, cool colored flowers would be less appropriate for exciting occasions that merit indulgence and excessive emotion. There are exceptions (like new baby flowers for boys), but cool colored flowers should typically be used to enhance warm colored flowers, express a less enthusiastic emotion or encourage relaxation.
Learn more about the color wheel used by florists.